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Packages to Build Your Brand
Your blueprint to a lasting identity
From sketch to final handover, here’s what working with me looks like. I offer clear, structured design packages that give you logos, brand systems, and the tools to launch or refresh with confidence. Every project begins with a Discovery Call so we’re aligned from the start.
Starter Pack (Essentials)
Perfect for new or existing businesses working to a clear budget. This package delivers a strong, practical brand foundation without overcomplication. You’ll receive a custom mini brand system designed to work as a complete visual identity. This includes a considered logo and mark set, a cohesive colour and type system, and supporting brand elements that give your business a consistent, professional presence.
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The process begins with a Free Brand Audit, followed by a Proposal, Design Brief, Styleguide, and Research & Exploration to ensure the direction is grounded and intentional. Design is delivered through initial concepts and two rounds of artwork development, followed by one round of refinements.
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Final assets are supplied in clear, with easy to use Mini Brand Guidelines, so you know exactly how to apply your new brand moving forward.
From $2,000 (AUD)
Plus Pack (Premium)
Ideal for brands ready to grow beyond the basics. This package builds on the Starter Pack with deeper exploration, additional concept development, and greater flexibility across digital and print. You’ll receive an expanded brand system with extended logo variations, refined colour and type system, supporting brand elements, mockups, and more room for iteration and refinement. The result is a more versatile, considered identity designed to scale with your business.
Includes everything in the Starter Pack, plus Extended Brand Guidelines, font licensing (if applicable), and optional branded templates where needed.
From $5,000 (AUD)
Rebrand or Refresh
For established brands that have evolved and need realignment. This is a tailored process designed to refine, update, or rebuild an existing brand so it better reflects where your business is now, not where it started.
Each project begins with a Brand Audit and discovery process, followed by focused design work that may include an updated logo and mark system, refined colour and type system, and refreshed brand assets. The outcome is a clearer, more cohesive identity that feels aligned, current, and intentional.
Scope and deliverables are defined case by case, with optional packaging, signage, or asset redesign where needed.
Pricing per project.
Custom Work
For projects that don’t fit neatly into a package. Custom work covers one-off design support or tailored engagements that require a more flexible approach. This might include social graphics, signage, print assets, or custom brand support that sits outside the core packages. Larger custom projects can also include audits, proposals, and fully tailored brand systems, depending on what’s needed.
Every brief is scoped individually so the work matches your goals, timeline, and budget.
Pricing per project.
Brand Discovery Call (60 mins)
For businesses or creatives seeking clear direction without committing to a full package. This one hour session is designed to unpack your brand challenges, identify opportunities, and give you practical next steps you can act on immediately.
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It’s ideal if you’re not quite ready for a full identity project, or if you simply want an experienced second set of eyes on your brand before moving forward.
$200 (AUD)
Not sure which package fits?
Let’s Get Started and we’ll work it out together.